Sending a message and getting an instant response without refreshing the page is something we take for granted. But in the past, enabling real-time functionality was a real challenge for developers. The developer community has come a long way from HTTP long polling and AJAX and has finally found a solution for building truly real-time …
How to Use WebSockets in Go: A Comprehensive Guide Read More »
Mapping functionality is an integral part of almost every type of logistics software. For instance, route planning in a transport management system and real-time tracking in a customer portal rely heavily on maps. The right choice of mapping tool can cut your operating costs and help you build transparent relationships with your customers. But what …
Which Tool Your Logistics App Needs: Mapbox or Google Maps Platform Read More »
The rapid growth of cloud computing over the last few years doesn’t show signs of slowing. In fact, cloud adoption accelerated in 2020, fueled by the pandemic and a shift to remote work. A survey by Snow Software shows that 82% of respondents ramped up their use of cloud services in 2020, with 60% saying …
Top Reasons for Cloud Migration and Step-by-Step Instructions Read More »
Cloud computing is a new norm for most organizations. A 2020 survey by IDG shows that 81% of organizations surveyed have at least one application or infrastructure component in the cloud. Gartner is optimistic about this trend, predicting that cloud adoption will continue to accelerate as high accessibility provided by cloud environments is vital to …
Six Cloud Migration Strategies Based on Yalantis’ Experience Read More »
Why I love the PLANN app and how to use it … (and no, they don’t sponsor me to rave about how much I love it!) It’s on my phone, so I can use it anywhere. It’s easy! Plann shows me how my images and colour schemes fit together so my feed is exactly as …
Quora is a highly underutilized platform that has great potential to support and grow your marketing strategy — making it very worth the time and effort. What is Quora?Quora is a social Q&A community. Since being founded in 2010, the platform has seen its user base soar. Today, Quora garners over 1.5 million monthly visitors …
We can all be disappointed when friends and family don’t buy from us, comment on our business posts, or attend our events … after all, we need their support, right?! If they were friends, they’d WANT to support us / buy from us … right?!! WRONG! Our friends and family are not our customers. Nor should we …
Instagram can be FUN if you’re prepared, ready and know what your niche is and what content you want to share. Follow these top five tips to lift your Insta game! 1. Set up your Instagram bio so that followers know exactly what your niche is. Make it clear. Make it obvious. 2. Geotagging – …
What even IS a bounce rate and why should we care? Bounce rate is the percentage of users who land on your website and decide to leave without going to a second page. Given that we want people to stay and explore our websites, this is obviously not something we want!A higher bounce rate tells us …
Image and content below, courtesy of Dustin Stout 2019 – thanks Dustin ?2019 Social Media Statistics: Facebook Statistics Facebook was founded by Mark Zuckerberg and launched in 2004. During creation, Facebook was only limited to Harvard students but was later available to everyone above 13 years old as long as you had a valid email address. …
There are so many reasons to love your branded newsletters (aka email marketing). They arrive directly into your customer’s inbox, there’s no guesswork involved because you can easily track who opened your email, which links were clicked, and how many people unsubscribed. When you personalise your email marketing and send a rad and on-brand newsletter to those people …
Something I’m asked OFTEN, particularly by students who do my Instagram workshops, is, “Should I remove all my old posts that were a bit amateur when I first started on Instagram?” and my answer is always 100% a definite NO! Here are my top five reasons why you should change your posting style but you shouldn’t …
When you come across a website and think, “WOW that’s a great website!” and wonder what platform it was built on, but then you’re stumped as to how you can find out – wouldn’t it be helpful if there was a simple way to find out? Yep! It totally would! There are also times when a new client asks …
Testimonials and reviews help establish credibility, and they work because they aren’t all sales-pitchy, they come across in an unbiased voice and they establish TRUST. You’re using REAL people to show REAL success in your product or service offering. Check out these five stats which confirms they’re a must-have on your website! Displaying reviews can increase conversion rates by 270% …
Blogging is important for your website for a gazillion reasons and should be treated as a vital part of your overall digital marketing strategy. When you combine content creation with SEO (search engine optimisation) you’re taking significant steps towards online success – so read our top 10 reasons why a blog is super important for your website …
“The highest form of compliment is a share” The topic of this post is where your business fits in with FRIENDS and FAMILY. Can we ask our friends and family to support us in our business ventures? YES absolutely we can! There are gazillions of ways they can support us in our businesses which don’t involve …
As a small business owner planning on growing your brand, you NEED to have a website. Having a small business website isn’t just about selling your goods and services — it’s also about providing something of value to potential customers. Still not sure how having a website will help you grow your business? Here are ten …
Your Instagram bio is your biggest real estate opportunity; it’s your chance to showcase what you do, who you are, what you offer, and show off a bit of personality too! For some, it’s tricky to think of what to write, for others it’s hard fitting everything you want to say into just 150 characters. …
Frequently Asked Questions (aka FAQs) are an absolutely vital collection of resource questions and answers that your customers ask about your products and/or services. Not only is this page an incredibly useful way to organise information that your customers often ask, but they can save you a lot of time, too. But wait, as if that wasn’t enough to …
So many of us are wondering HOW to engage on social media during the Coronavirus pandemic … do we share info, do we stay silent and focus on business, does that make us look callous, do we keep it upbeat, will that be offensive to some???? Crikey, it’s a minefield out there! There’s one thing …
First, let’s start with the difference between ORGANIC and PAID reach on your social media posts … ORGANIC is any social media activity WITHOUT a paid promotion, using free social media tools to build and engage with an online following. It’s a harder slog, but if you put the effort in, you can reap the rewards! PAID social …
Ever since Facebook arrived in the world, it has not stopped evolving. Its looks and features continue to change dramatically. In this blog, let’s check out the latest offering from Facebook: Creator Studio. Creator Studio Creator Studio is Facebook’s built-in scheduling tool that allows you to manage both your Facebook and Instagram accounts. It gives you the option to create and schedule content for …
A regularly updated blog is GOLD for your website. It’s fresh content for google – which is super important. It shows you’re relevant. It shows your knowledge and expertise on a subject. It keeps you current. Blogging is part of the strategy we teach; write a blog post & voila! There’s the basis for your …
Your email marketing database degrades by approx. (on average) 22.5% every year. Your contacts’ email addresses change as they move from one company to another, opt-out of your email communication, or abandon that old AOL or hotmail address they only use to fill out forms on websites. As a business, it’s your job to make …
“Should I have a Wix, Weebly or Wordpress website? Or Shopify or Squarespace or just a GMB website? Will my SEO be affected by what platform I choose? What if I only want a landing page? Do I actually need a website?” These are just some of the questions I get asked when I talk about WEBSITES. In this …
Your website is the hub of your business. It’s your brochure. Your business face. The place where people find out who you are, what you offer, and how you can help them. Your website supports your marketing efforts, builds customer trust, is accessible 24/7 and increases sales. Helloooo – can you think of a reason NOT to have …
Just recently, a news involving Facebook and the Australian government had been circulating around and is still the talk of the town up to this writing. This is regarding the media ban on Facebook for all Australian citizens including news outlets that have Facebook pages. When this news was first announced last week, …
Each day our volunteer-driven support team gets several thousand requests from our users to help them hide their Last Seen time. We knew it's important, and have been working hard to get this feature right. We wanted to make sure that Telegram users would have unprecedented precision and flexibility, without the usual tradeoffs. Starting today, …
I’m stoked to share my favourite apps with you, that are great for business & will definitely simplify your life! Apps change a lot. That can be kind of annoying. Sometimes the developers continue to work on them to make them better, sometimes we prefer the original! So, what I’m sharing today, might not necessarily be the apps …
OK, so there is a celebration in the Android camp today. Telegram for Android was redesigned and loaded with new features. But what about the iPhone fan army? It turns out, the iOS app got something just as great. In addition to granular controls for hiding your Last Seen and other privacy settings, today’s iPhone …